All About Vending Machine Products
For vending machine products to be successful in your Planet Antares vending business, there are a number of factors that need to be put under consideration. These factors can have an impact on the sale of your product. Some of these factors are listed below:Taste
The customer is really concerned about the quality and taste of a product. These factors even outweigh the price of products among the essential elements for sales success in your Planet Antares vending business. If the product tastes good then it will automatically be popular among your vending machine customers.
Price
In the end, you need to have a sufficient margin for both vending operators and distributors. Without this qualification, the other product attributes will not be enough to gain an opening in the vending channel. It is ideal for testing new products and for new product introduction in well controlled and positioned segments. The relationship between price and quality is closely related issue. At the end of the day, you will go for a product that is able to generate adequate revenue for your Planet Antares vending business.
Merchandising
It is essential for you to know how to promote a new product in your Planet Antares vending business. This can lead to augmented vending sales. Offering new products to the consumer is important and it is also necessary that route personnel be familiarized with new items. Planograms can be used to get new items into all your Planet Antares vending machines. All in all, whenever there is a new product, you must ensure that the product name is clearly visible in the Planet Antares glass front vending machine.
Discounts
Coupons and discount offers can work well for drawing customer attention and interest. Sampling can also be tried to try and get customers to buy new products. This is a great way to promote the products as it will draw the interest of the customer.
Freshness
While choosing the products to be dispensed through your Planet Antares vending machines, remember that they should not exceed their shelf life. You will hardly want a customer buying an expired product from your vending machine.
posted by Larry Bunker @ 7:26 AM
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